Hi it is Jacky.
Today,Let’s share one TikTok toturials:TikTok Breaking News 2024/07/26
Fast Read Content
1.0 TikTokShop Vietnam E-commerce Surges with 150% Sales Growth
The first half of 2024 witnessed robust growth in Vietnam’s e-commerce sector, with platforms like Shopee, Lazada, TikTok Shop, and Tiki collectively soaring by 54.91%, amounting to 1.439 trillion Vietnamese dong. According to Metric’s latest report, TikTokShop leads the pack with an impressive 150.54% year-on-year growth rate.
2.0 TikTok Introduces Customizable Cover Feature to Boost Video Exposure
In a move reminiscent of Reels and YouTube Shorts’ success, TikTok has rolled out a customizable video cover feature aimed at enhancing video appeal and click-through rates. This innovation allows creators to select or upload images as video covers, offering expanded creative freedom and boosting visibility and influence on the platform.
3.0 TikTok Unveils Multiple Hidden Gems with Over 20,000 Units Sold
TikTok’s rise as an e-commerce powerhouse has provided breakthrough opportunities for niche brands. Cocomint Beauty’s hydrating face mask gained viral fame on TikTok, selling over 21,600 units in a single week. Similarly, The Ordinary achieved significant success with weekly sales topping 90,000 units. These cases underscore TikTok’s pivotal role as a platform for brand resurgence and growth.
4.0 TikTok Launches iOS ADC and Android SDK to Enhance Advertising Capabilities
TikTok for Business recently introduced Advanced Dedicated Campaigns (ADC) for iOS and Software Development Kits (SDK) for Android. ADC optimizes ad delivery strategies, complementing AEO or VBO for enhanced advertising effectiveness. Meanwhile, the Android SDK enhances event tracking and model estimation, facilitating precise targeting of paying users.
5.0 Amazon Listing Glitch Impacts Anker Post Prime Day
Following Prime Day, Amazon faced technical issues resulting in anomalies like Anker Innovation’s Eufy robotic vacuum listing on the Canadian site spiked to 13,006 Canadian dollars, a stark contrast from its usual 137 CAD price, causing a dramatic sales decline. This product typically retails between $100 to $2000 on the US platform, highlighting the repercussions of technical glitches on global e-commerce operations.
