Hi it is Jacky.
Today,Let’s share one TikTok toturials:TikTok Breaking News 2024/07/16
Fast Read Content
Nasal Ease Clip: A TikTok Sensation in the Sleep Economy
Following the pandemic, the “sleep economy” has surged on TikTok, with the Nasal Ease Clip becoming a viral sensation, garnering over 1.2 billion views. This innovative device enhances nasal airflow to minimize snoring, captivating users and amassing a following of 106.8K on its @nasalease account. The brand’s dual strategy of leveraging TikTok alongside an independent website significantly boosted site traffic during its viral period. This reflects a broader trend of health-related products gaining traction on social media platforms, driven by a growing consumer focus on wellness and quality of sleep.
Stricter Order Limits for Non-Compliant Sellers on TikTokShop
To preserve platform integrity and customer satisfaction, TikTokShop Southeast Asia introduced order volume limits (OVL) on July 15. This new regulation caps daily orders for shops to prevent overcommitment and subsequent declines in service quality. Shops exceeding acceptable delayed fulfillment or seller cancellation rates will face these order caps until their performance metrics improve. This move underscores TikTokShop’s commitment to maintaining high standards and reliability in the fast-growing e-commerce sector.
“Lowest Price Guarantee” Launched by TikTokShop Malaysia
To boost price transparency and competitiveness, TikTokShop Malaysia has unveiled a “Lowest Price Guarantee” tag. This initiative ensures that customers who find a lower price on Shopee or Lazada after purchasing can receive up to RM75 in coupons. This feature, prominently displayed on product pages, is available during specific promotional periods and to selected sellers. This strategy not only enhances customer trust but also positions TikTokShop as a competitive player in the regional e-commerce landscape.
#ThisisMY Campaign: Boosting Malaysian E-Commerce with TikTok and MATRADE
On August 8, 2024, TikTok Malaysia, in partnership with MATRADE, will kick off the #ThisisMY campaign. This initiative aims to support at least 30 Malaysian companies, targeting sales of 15 million MYR and fostering the growth of local cross-border e-commerce. TikTok’s rapid development in the e-commerce domain is positioning it as a significant player in the global market. This campaign highlights the platform’s potential to drive economic growth and support local businesses through innovative digital strategies.
Amazon’s Major Investment in European Infrastructure
Amazon is planning to invest billions of euros in Europe, with a focus on enhancing logistics, cloud infrastructure, and research and development. Spain is set to receive 15.7 billion euros for AWS over the next decade, potentially creating 17,500 full-time jobs. Germany will benefit from a 10 billion euro investment in three new distribution centers, while France will see over 1.2 billion euros in funding. This substantial investment underscores Amazon’s commitment to expanding its footprint and capabilities across Europe, supporting economic growth and job creation in the region.
