TikTok Breaking News 2024/07/14

TikTok NEWS

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Today,Let’s share one TikTok toturials:TikTok Breaking News 2024/07/14

1. New Categories Added for TikTok Shop in the US

TikTok Shop has expanded its cross-border operations in the US by introducing several new product categories. These include baby products, food and beverages, pet food, beauty and personal care items, kitchen utensils, books and printed materials, media goods, drones, and dash cams. This expansion aims to support merchants in offering high-quality, standard-compliant products to enhance user experience.

2. TikTok Testing Local Services in Southeast Asia

TikTok is piloting its local services business in Southeast Asia, starting with Indonesia and Thailand. Currently in the testing phase, this initiative targets restaurant businesses. Thai accounts have already begun promoting TikTok Local Services, viewing it as a new opportunity for merchants. TikTok’s official website has also posted several job openings related to local services.

3. Surge in Small Home Appliance Sales Driven by Gen Z’s Aesthetic Preferences

The rise of the aesthetic economy among Generation Z has led brands to focus on visual appeal. Buydeem, a kitchen appliance brand under Buydeem Co., has successfully attracted international consumers with its beautifully designed small appliances, gaining significant likes and traffic on TikTok. In 2023, Buydeem Co. sold 1.04 million units of small home appliances.

4. Amazon Advertising Launches ‘Sponsored Display’ Feature for Enterprises

Amazon Advertising has introduced a new beta feature called “Sponsored Display” for enterprises, allowing non-sellers to display ads across its network and collect lead information. Users can register directly within the ad without leaving the page. These ads will appear on Amazon and its affiliated platforms like Twitch and IMDb, reaching billions of signals and a wide audience.

5. Shopee Introduces Early Payout Feature

Shopee has rolled out a new feature called “Auto Payout” to help sellers manage their cash flow more efficiently. This service allows sellers with an activated Shopee Wallet to automatically apply for payouts after shipping orders, reducing the billing cycle and speeding up cash turnover. Sellers can find the “Early Payout” option under the “Finance” section in the seller center.

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